diff --git a/app/Console/Commands/FeatureEnableCommand.php b/app/Console/Commands/FeatureEnableCommand.php
index 8f07b108..7d721131 100644
--- a/app/Console/Commands/FeatureEnableCommand.php
+++ b/app/Console/Commands/FeatureEnableCommand.php
@@ -11,7 +11,7 @@ class FeatureEnableCommand extends Command
 {
     use ResolvesFeatures;
 
-    protected $signature = 'feature:enable {feature : The feature name (class name or string-based feature)} {target : User email or "all" for everyone}';
+    protected $signature = 'feature:enable {feature : The feature name (class name or string-based feature)} {target : User email, "all" for everyone, or a percentage like "25%" for a random rollout}';
 
     protected $description = 'Enable a feature for a specific user or all users';
 
@@ -36,6 +36,10 @@ class FeatureEnableCommand extends Command
             return self::SUCCESS;
         }
 
+        if (preg_match('/^(\d{1,3})%$/', $target, $matches)) {
+            return $this->enableForPercentage($featureClass, $featureName, (int) $matches[1]);
+        }
+
         $user = User::where('email', $target)->first();
 
         if (! $user) {
@@ -49,4 +53,23 @@ class FeatureEnableCommand extends Command
 
         return self::SUCCESS;
     }
+
+    private function enableForPercentage(string $featureClass, string $featureName, int $percentage): int
+    {
+        if ($percentage < 1 || $percentage > 100) {
+            $this->error('Percentage must be between 1 and 100.');
+
+            return self::FAILURE;
+        }
+
+        $count = (int) ceil(User::count() * $percentage / 100);
+
+        User::inRandomOrder()
+            ->take($count)
+            ->each(fn (User $user) => Feature::for($user)->activate($featureClass));
+
+        $this->info("Feature '{$featureName}' enabled for {$count} users (~{$percentage}% of current users).");
+
+        return self::SUCCESS;
+    }
 }
diff --git a/tests/Feature/Console/FeatureEnableCommandTest.php b/tests/Feature/Console/FeatureEnableCommandTest.php
new file mode 100644
index 00000000..7b1f6264
--- /dev/null
+++ b/tests/Feature/Console/FeatureEnableCommandTest.php
@@ -0,0 +1,24 @@
+<?php
+
+use App\Features\AiConsentSettings;
+use App\Models\User;
+use Laravel\Pennant\Feature;
+
+test('enables a feature for a percentage of users', function () {
+    $users = User::factory()->count(10)->create();
+
+    $this->artisan('feature:enable', ['feature' => 'AiConsentSettings', 'target' => '40%'])
+        ->expectsOutputToContain('enabled for 4 users')
+        ->assertSuccessful();
+
+    $enabled = $users->filter(fn (User $user) => Feature::for($user)->active(AiConsentSettings::class));
+
+    expect($enabled)->toHaveCount(4);
+});
+
+test('rejects an out-of-range percentage', function () {
+    User::factory()->create();
+
+    $this->artisan('feature:enable', ['feature' => 'AiConsentSettings', 'target' => '0%'])
+        ->assertFailed();
+});